Back to the new theme.

I’m using a default theme that came with the new version of wordpress, it’s called “twenty eleven”. I think default themes have come a long way since I first glanced at kubrick. The new theme is quite minimalist and I think it’s a great match for the new direction I’m taking. I don’t think a blog or a theme should get in the way of someone who wants to write and share opinions. I think this theme will serve me well over the next two years.

I’m done with experimenting with plugins and widgets. When I use wordpress, I want to only write. I’m glad I’ve got the spring clean done and can now get on with the job of documenting my journey to becoming a professional business analyst.

This has made me think about my social media strategy. The truth is, I don’t really have one. When this blog started in 2009, the strategy was to produce via this medium and draw interest and attention back to this page. Since then, I’ve joined twitter, created a tumble log, joined linked in and various other services.

I’m now forced to think about how I spend my time on these networks and which ones I chose to contribute to the most. The problem is that they all seem worthwhile and enjoyable. So I will have to prioritise. This is how I think I will do it.

My blog – this blog

This blog will be the space most serious to me. As I pay money to keep this domain every year and have the url printed on my business card, I may as well keep this in good order. I haven’t written here consistently. There are two reasons for this. One is that I’ve been distracted with less meaningful social media services. The other reason is that I’d rather have well thought out posts on this blog, which means that I don’t often have interesting material to share here or it takes some time to write and edit everything in a decent manner. This blog will however become my most important internet presence.

Twitter

Twitter has been getting a lot of criticism lately. Poor quality topics, too many spammers, too many rants etc etc. If you reduce your stream and make good use of lists, this shouldn’t really be a problem. One thing I like about twitter is the instant access to it through mobile phones. Whenever there’s a big story, you’re sure to find opinions and links to articles for any important issue. While I enjoy twitter, I will probably tweet less. If I have something important to say, I’ll now have a good think about it and do the issue justice by writing an article for it. It will end up on twitter anyway through an automatic blog post link.

Tumblr

A great idea at the time. “I’ll just use tumblr for all the youtube videos and quotes that don’t necessarily belong on my serious style blog”. Since the emergence of google buzz and now google plus, I think tumblr has less appeal to me. It takes time away from blog writing and lately, I’m short on informal things to publish. Between twitter and google plus, I think I have this type of publishing covered.

Linkedin

Every now and then I log into Linkedin, make a few changes and then log out. I haven’t given up on linkedin, I think it’s a great presence to have but I’m not exactly there everyday and interacting with it. My time on linkedin is very low at this point and I think I will continue with the same level of engagement.

Google Buzz

I think buzz is approaching the end of it’s life cycle. I did like that both my blog and tumble log got published on my google buzz profile and therefore shared among a more tech savvy crowd. However, I think the cheap and lazy re-publishing model is being less favoured with google plus. This of course encourages users to create unique and meaningful content from within google plus rather than just bombard your material into peoples’ streams. I will stop contributing to google buzz except for the odd photo that I just have to share (instead of sharing photos through twitter) and the automatic blog posts that I have set up.

Google plus

This service will only become meaningful for me if all of my friends (yes, all, I don’t have many) start using it in a genuine manner. If this doesn’t occur then it will follow the fate of my twitter stream, full of interesting people I don’t know who sometimes upload really random things.

Conclusion

In summary my social media strategy is this. I will work hard on this blog. I will continue to use twitter for small comments in between blogging and to take in the vibe of my network. I will wait and see how google plus unfolds. If google plus is successful then I will probably spend less time on twitter and this blog to engage with it. I hope to check back in a few months to see exactly how things pan out.

A year ago I was sitting with my laptop in Chile setting up wordpress on my self-hosted domain. It was very exciting to approach publishing something that was mine on my own space.

I didn’t have much to write about then as I was cautious about opening up too much on the internet, I thought I’d write a few posts about travelling and my experience as an Australian living in Chile.

Personally I was going through some challenges back then, in all areas of my life actually. I had a lot of free time on my hands but also things to worry about. Perhaps I shouldn’t ellaborate too much but uncertainty definitely marked my reality back then. Since then I’ve had to battle with more frustrations and personal challenges, from my academic life, my professional life and my financial situation.

Today is a different day. I stand tall and proud of what I have accomplished. I look back on my hardship and release a smile knowing that I needed to go through those times to be able to appreciate what awaits me. With patience, grattitude and perseverance, my reality has changed completely. All my expectations for this year are being realised to an extent that I could never have imagined.

There are three things that are going unbelievably great for me, they are; my love life, my academic situation and my professional career. I am also so grateful for the good health I enjoy as well as that of my family.

With grattitude, self belief and a winning attitude, I don’t know how you could fail. I never expected for opportunities to pursue me they way they have. I feel so blessed at the moment and it’s great to be able to express and share this with the world through my personal blog.

Today for me is a celebration as I have finally realised my self-worth. It’s not ideal that I have to depend on recognition from others to be able to see it for myself. So I finish this post by encouraging people to follow their own dreams towards happiness.

• Create New Year’s resolutions (you can write them down and then forget about them but at least have them
• Don’t shy away from dreaming big (even if this means keeping it to yourself)
• Be grateful for what you have while at the same time visualising and idealising how you’d like your life to be
• Celebrate other people’s victories, put yourself in their shoes and sincerely congratulate them for their accomplishments
• No matter what you’re doing, strive for excellence and do your name proud
• Be nice to people and always maintain a high level of integrity
• Always look for people to admire whether they are your peers, mentors or heroes and learn from them
• Expect the best, sooner or later you’ll get it or be the best

One year on from when this blog was first live, things can only get better from here on. I realise I’ve written more about my life than the evolution of this blog but it’s worth expressing in my opinion.

Another benefit I have noticed from blogging is that it helps against procrastination. By writing a post, I endeavour to get it done and published so that it’s out of the way and sometimes I prepare posts in advance so that my blog remains as active as possible.

I like the service for 3 reasons:

1) Easy access with little effort

2) Simple to learn and no frills design

3) Adequate compatibility for different publishing mediums (at least in my experience)

The fact that Buzz lives inside your gmail inbox is fantastic. After I’ve checked my emails, Buzz is just one click away. It’s just a matter of opening up the Buzz pane and you can quickly scroll over recent activity. A much simpler task than viewing your RSS reader. And just that one step more convenient than viewing your twitter account.

Another bonus is the simplistic design that Buzz has. No skins, themes, confusing colours. No multiple columns, boxes, side menus either. Now I’m not a facebook user but I have seen the interface, it’s actually part of the reason why I haven’t signed up. Just by looking at the facebook home page it speaks out to you: “EXCESS TIME CONSUMER” or “PROCRASTINATE HERE, YOU WON’T LEAVE IN HOURS”.

Buzz was quite easy to learn, much to do with the fact that it doesn’t do all that much. BUT THAT’S GOOD! Don’t turn it into a Drupal admin page.

The integration with social media publishing tools. I like the fact that youtube links automatically get embedded. I can share a photo from my picasa album, links to websites retrieves images from the site to display. I can send my blog posts and tumblr entries through. Buzz makes it easy to express myself and my interests. I like the fact that you can have “shorter than blog posts, longer than twitter entries”. In this case, it looks a bit like a stripped down version of tumblr, although I think Buzz is more fluid and connected with larger audiences. It’s an interaction rather than a viewing service.

Buzz’s Limitations

• Not so much limitations but things I would like to see.
• The possibility to log in without gmail. I can go to youtube.com and log in without being in gmail. Same goes for picasa, reader and calendar.
• Having the opportunity log in separately would be nice to have.
• Hide replies to a particular Buzz
• Hide people’s twitter streams, without having to block that person entirely. It would be nice to filter this so as to get that person’s more meaningful entries.
• A separate window for viewing a list of your followers. At the moment I have like 60 followers who I don’t know. I am checking there profile one by one but this takes time. Make it easy to view a list in one page and then be able to drop down a list of their recent activity in a fast sort of way.

I can’t think of any more limitations. I know some people are complaining that they don’t use gmail and feel left out. I’m sure they didn’t mind having to fill out forms when they signed onto facebook, myspace, linkedin, youtube etc. Get another email or google account and start exploring. Heaps of google users have more than one google account. Twitter made you sign up to use their service, you need to sign up to Buzz too.

I’m sure google will start to add more things to Buzz. I think they’ve thought this one out. It may seemed rushed to some but I think it came at a good time.

What else do users like about Buzz?